Project Overview:

Bar Retrò was a neighborhood bar with a limited customer base. The challenge was to give it a fresh identity and make it stand out in the competitive food scene.

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Objectives:

– Build strong brand awareness locally

– Attract new audiences beyond the usual clientele

– Create viral content to boost visibility

Scope of Work:

– Development of a tailored social media strategy

– Video and photo content creation with a distinctive social style

– Campaigns that reached over 400,000 views and positioned Bar Retrò as a reference point in Trieste